Content & Campaign Strategist (f/m/d)
To support our Content & Campaign Strategy team we are searching for a Content & Campaign Strategist (f/m/d) to be based in our Munich office.
WHAT YOU WILL DO
- Continuous customer journey optimization through performance analysis (e.g. customer behavior) for onsite communication elements
- Get involved in cross-functional projects within the company including requirement definition, briefing and UAT for our team
- Collaborate with development teams and stakeholders with a problem-solving attitude to implement new onsite communication features and processes
- Development of new onsite communication features, in close cooperation with the product Management and UX Team for a unique user experience, based on e-commerce KPIs
- Creation of reports and dashboards with Google Analytics and Google Datastudio with guidance of our business & web analytics Team
- Strategy, implementation and reporting of personalized and segmented content and campaigns with our personalization software
- Onsite optimization: research, create proposals and concepts with the goal of improving existing and creating new communication placements based on e-commerce KPIs
- Identify new potential by analyzing our onsite campaigns and e-commerce KPIs
WHO YOU ARE
- Multi-year e-commerce work experience (advanced knowledge in the field of e-commerce / digital marketing)
- Excellent project management skills to participate in cross-functional projects with various stakeholders across the company
- Strong analytical skills with a thorough understanding of e-commerce KPIs and web analysis (using Google Analytics, Google Datastudio or other analytical tools required)
- Experiences in A/B testing and with personalization tools
- Very good English, written and spoken
WHAT WE OFFER
- Up to 32 days of holiday, depending on the length of service, starting with 28 days
- Mobile office with up to 40% of your total contracted hours (job and position permitting)
- 10 days/year of mobile office abroad in EU-countries (job and position permitting)
- Language & e-learning courses
- Staff discount of up to 30%
- Company pension scheme
- Discounted membership for selected sports platforms & gyms
- Discounted travel card & shuttle service
- Access to LinkedIn Learning
- Individual support on mental health & well-being (e.g. compatibility work and family life)
- Social Day
- Employee Share Purchase Plan
WHO WE ARE
Mytheresa is one of the leading global digital luxury shopping platforms. Our unique digital experience is based on a sharp focus on high-end luxury shoppers, exclusive product and content offerings, leading technology and analytical platforms as well as high quality service operations.
Since January 2021 we are a listed company on the New York Stock Exchange. More than 1,900 employees from over 100 countries work passionately to provide the best shopping experience.
Creating a strong as well as a diverse and inclusive team is essential for Mytheresa. For us your expertise and motivation matter more than your individual walk of life. Mytheresa ensures a fast and equal hiring process.
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